Josh Bernoff of Forrest Research is clearly a data-lovin' kind a guy. And he had some interesting numbers to share at today's ad:tech session "Social Media -- Learning to Listen to Your Customers."
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The Empowered Customer
Posted by Andy Cleff on November 4th, 2010at 6:55 pm
Tags: brand reach, crm, Social Media, strategy
Posted in Social Media, Word of Mouth | Comments Off
Customer Dialog in the Digital Age
Posted by Andy Cleff on November 4th, 2010at 3:58 pm
Sitting in the Ad:Tech session “Digital Dialog - The Strategic Pillars to Build Customer Relationships in the Digital Ecosystem” – I began to wonder “What has really changed in the last decade?”
Tags: crm, digital dialog, relationship building
Posted in Opinions, Social Media, Web Analytics, Word of Mouth | Comments Off
